. This meant that any V-bucks purchases sent money straight to Epic, bypassing the Apple App Store and ensuring Apple could not take a cut.
Naturally, Apple did not take kindly to this, and so the company removed Fortnite from the App Store. In response, Epic filed a lawsuit against Apple. It also began the #FreeFortnite hastag, along with an in-game event that featured a parody of the Apple 1984 commercial. Many saw these tactics as Epic weaponising its fans to hold sway against Apple.
Games That Came Back From the Brink of Disaster
Apple responded by claiming that any damage Epic was suffering was “self-inflicted”. Despite requests from Epic, the courts ruled that Apple did not have to reinstate Fortnite on the App Store, which further damaged Epic’s fortunes. Epic quickly submitted a second request to be reinstates after reporting that daily active users of Fortnite on iOS was down over 60%.
The fate of this feud now lies with U.S. District Judge Yvonne Gonzalez Rogers, who will make a decision based on today’s hearing of the Preliminary Injunction, which begins at 9:30am.
Matt Purslow is IGN’s UK News and Entertainment Writer.
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